Jul
20
Lots of companies use labeling machines for multiple processes in a wide variety of styles and sizes. The right labeling machine can streamline workflow and can efficiently produce high quality products, so choosing the right applicator is a major business decision. Make sure you’re choosing the right labeling machine for your company by reading about some of the most common labeler processes below.
Using a labeling machine for the purpose of packaging a promotional item is one of the most common ways businesses choose to implement their own labeler. Pressure sensitivity and consistency in label placement become very important in promotional packaging, because the look of your product speaks volumes for your business. The ability to properly place promotional or reclosable labels on products is essential to insuring quality with customers.
Some packaging has a unique size and shape, meaning that a custom labeler is required to meet that demand. Typically, custom packages like clamshells require a lot of manual oversight. However, when the process is automated and a printer is added, production costs can drop dramatically.
Whether or not you need printing capability is also important in choosing a label applicator. Most companies want their labelers simple and reliable. Companies that do a lot of high volume or automated packaging and labeling will demand a print and apply labeling machine that can handle 24-hour operation.
Looking for a solution for labeling CDs or DVDs professionally? If you are one of the few places still packaging media like this, you will need to a labeler that works with an inkjet printer. That said, make sure your label applicator is flexible, as these forms of communication could quickly become outdated with the rise of all digital media players.
Many companies make products that require corner labels to be applied on the leading or trailing edge of a package. Label applications like this are often used on products that have directions and information on two sides of a package. Corner labelers are recommended for this process with special applicators that place the label on the front and side of a box.
Label application is always being streamlined, but the newest technology in the field comes in application on pre-made bags and pouches. Before, companies needed multiple labelers to apply on bags and pouches of varying shapes and sizes. Today, custom settings and automation make the process of labeling pre-made bags more efficient and streamlined.
Do a little research on labelers to determine what your business needs to use the machine for before deciding on a machine. Make sure you have thoughtfully considered what applications best meet the needs of your company workflow. An all-in-one labeling and printing machine is typically the best solution, but many custom label applicator options are out there.
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