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What is a Mystery Shopper?
May 18, 2008 | Leave a Comment
Even though mystery shopping is a big business these days, not many people actually know what it means. However, in order to become a mystery shopper it is actually fairly simple and it could be really rewarding too. As well as earning a little extra money and being able to get products for free, mystery shopping allows you to help out businesses which want to improve. You will usually work for a mystery shopping company and as a mystery shopper you will be assigned various stores to evaluate.
Your goal as a mystery shopper is simple – you are there to ultimately improve the company. As a mystery shopper you undertake assignments which will ask you to evaluate certain aspects of a business. You could be trying to see how friendly the staff are, how they deal with a complaint for example, or you could be evaluating how easy it is to find a particular product. Once you have gone into a business and done your evaluation, you will then have to fill out a form to record your findings. Once you have sent that to the company which hired you, they will analyze the findings and provide a plan to the business owner on how they can improve.
While the overall goal is the same among all mystery shoppers, the methods that are used and the overall strategy that is employed may differ based upon the specific businesses that are selected to shop. For example, the process of mystery shopping would be different in a restaurant than in a hotel.
Additionally, a mystery shopper will be reimbursed for his/her services in several ways. Typically, anything having to do with the hospitality field, such as hotels, restaurants, or fast-food places, would provide a reimbursement to a set figure. For example, you might be asked to shop a restaurant, which in return, would reimburse you for your meal up to $20 to $50, depending on the price of the menu items. However, many other shops will pay a flat fee. Keep in mind that some assignments provide the mystery shopper both, reimbursing for a service and/or product purchased, as well as a small fee.
The requirements of a mystery shopper include being honest, confidential, and having a high level of integrity. You would also be required to have transportation, speak English unless a bilingual shop is needed, and complete the shop anonymously. Sometimes, a company will ask the mystery shopper to bring a cell phone or digital camera. However, if you do not own one or both of these items, we are now finding several of the larger mystery shopping companies loaning the items to the mystery shopper for the assignment. It is also required in most cases that the mystery shopper be a minimum of 18 or 21 years of age.
Overall you will need to have certain qualities in order to become a mystery shopper. Good communication skills and listening skills are also required. Being a mystery shopper is in a way similar to acting too. You should also be at least 18 years of age usually too.
The next time you walk through the grocery store to pick up a few things, get paid! Mystery shopper jobs are available and you are the perfect candidate. Free Mystery Shopper
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